Source: AKAI India
Tuesday, January 18, 2011 02:55 PM IST (09:25 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Electronic appliances & components, Information technology, Telecommunications; Technology
AKAI unveils India’s first Triple GSM Phone ‘Trio’
New Delhi, Delhi, India,
Tuesday, January 18, 2011
-- (Business Wire India)
AKAI Mobiles, a division of one of the largest Japanese Consumer Electronics brand, AKAI India, announced the launch of their first triple SIM phone ‘Trio’. After the launch of range of dual SIM phones , the mobile giant has launched India’s first triple SIM, triple standby (GSM+GSM +GSM) phone t with multimedia features at affordable price tag of Rs. 3295/-.
Trio is a stylish phone with 5.1 cm (2”) TFT s creen and many other features such as 1.3 megapixel camera with digital zoom, dual language support and audio player with equalizer. The handset hosts an inbuilt sound recorder and video player with video recording capability. Other basic features available in the phone include FM Radio, Bluetooth (A2DP) , USB , E-book, and gaming. Trio has whooping expandable memory of 8 GB and the phone is GPRS and WAP enabled which makes w eb browsing easier for consumers. To make it more convenient for the users it provides options such as speed dialing, conference call and forwarding a call to the active SIM. The Trio also comes packed with the unique blacklisting option which enables the user to block unwanted calls. Torch is another utility feature of Trio.
This easy to use phone has a power packed 1100 mAh battery with talk time of 5 hrs and standby upto 400 hrs respectively. The phone will be available across 15000 retail outlets around India and comes equipped with a one year warranty. The handset is 109 x 44.5 x 14.3 mm in size Creating a distinguished niche in the already cluttered space, Mr. Pranay Dhabhai, Managing Director, AKAI India said, “AKAI is the first multi-national brand to be introducing a complete GSM mobile phone based on triple SIM platform. This concept has been ideated keeping in mind the conventional user who wants the utility of multiple connections without getting burdened with multiple handsets. We always strive to give our customers value for money products and we hope that this launch will hold the purpose. ‘Trio’ will cater to the requirements of all the segments of consumers across categories.”
According to IDC figures, the Indian mobile market saw a unique trend of multi SIM phones capturing 38.5 per cent of the market. Therefore, AKAI India is determined to establish itself in the Indian Mobile Handset space through the most experienced and dedicated sales and product teams in the industry.
About AKAI India:
AKAI brand has its origins in JAPAN and now present Worldwide and has a very high re-call in India and has been present for the past decade. One of the largest Japanese Consumer Electronics brands with eight decades of lineage as a technology innovator in consumer electronics, Akai, announced its revival in the India market with the launch of its new range of ultra-slim LED, LCD High Definition and CRT televisions. AKAI's Indian product portfolio includes consumer electronics, appliances and telecom products. The company is targeting Rs 435 crore turnovers in the Indian market in the coming year. Global Brands Enterprise Solutions Pvt. Ltd. is the exclusive licensee for AKAI brand for India, Sri Lanka, Bangladesh and Nepal.
About Global Brands Enterprise Solutions Pvt. Ltd.:
Global Brands was established in February 2009 with an objective to become a leading multi-brand, multi-product - sales, distribution, and logistics and after sales service company in India & neighboring countries. Company started to set up infrastructure from October 2009 and commercial activities started in January 2010. Besides being exclusive licensee for AKAI brand for India, Sri Lanka, Bangladesh and Nepal, Global Brands is also associated with HAIER brand (under an Agreement with Haier Group, China), where presently, have exclusive rights for business of Microwave Ovens and Modular Kitchens in India.
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KEYWORDS: CONSUMER, MARKETING, BUSINESS SERVICES, ELECTRONICS, IT, TELECOMMUNICATIONS, TECHNOLOGY