Source : MUSHKY 
Thursday, April 12, 2012 4:30PM IST (11:00AM GMT)
 
MUSHKY the uberclass Men's Wear Launched in Delhi Today
New Delhi, Delhi, India

-- Ace cricketer and youth icon Irfan Pathan to be the Brand Ambassador for MUSHKY
-- Girls skip the heartbeats with Zulfi Syed joining the ramp


MUSHKY the new definition of uberclass men's wear was launched at Ansal Plaza in Delhi today amidst a jam packed audience. The new launched brand is all set to create a niche for itself in the ready to wear apparel market in India. MUSHKY is a premium range of clothing for men that redefine the style with its wide spectrum of range of formal and semi-formal, casual and denim wear.



The brand was launched with a fashion show amidst a jam packed audience at the Ansal Plaza who crowded the place to catch a glimpse of ace Indian Cricketer and Delhi Daredevil Irfan Pathan. The crowd cheered Irfan as he walked down the alley wearing premium collection from MUSHKY. Speaking on the occasion Mr. Mir Shahiruddin, Managing Director, Green Ray Group said "India is witnessing an increasing demand for ready to wear clothing. Although there are a number of men's wear brand present in India, there has been a dearth of product innovation in the segment. MUSHKY is going to redefine the men's wear fashion by bringing in innovation right from the fabric to the styling of each product for different purpose."

MUSHKY
would be available to the discerning audiences at the exclusive brand outlet in Ansal Plaza which will be opened to public from tomorrow. The flagship brand of Green Ray Group will offer unique fabric selection crafted from 100% Egyptian Giza cotton considered to the finest cotton around the world. Looking at the promising potential for the brand in India, management is in view to open approx. 100 similar exclusive outlets at major metros and mini metros across India this year itself.

The fashion show led launch of MUSHKY also witnessed famous model cum actor Zulfi Syed walking down the ramp wearing MUSHKY range making many a girls skip their heart beats. Performance of various hit numbers by a budding rock and roll band from Delhi kept the audiences swaying on their feet throughout the evening creating the perfect ambience for the brand launch.

About MUSHKY

Mushky is the flagship brand from Green Ray International Ltd. With a wide range of men's wear in formal, semi-formal, casual and denim wear, Mushky looks forward to create a niche in the ready to wear market in India as a premium range of clothing for men. Focused on product innovation and unique selection of quality fabrics the brand ensures that it provides the ultimate comfort to its end users.

About Green Ray International Ltd.

A 200+ crore, vertically integrated design , quality and marketing driven company, Green Ray employs around 4000 people spanning all over India through its vast network of sales and distribution.

Green Ray International was founded in the year 1998 by honorable Mr. Mir Shahiruddin who is also the Managing Director of the company. The company was initially incorporated as Green Ray Marketing Services and in the year 2004 it was converted into a public limited concern in the form of Green Ray International Ltd. Green Ray with its registered office in Odisha and Corporate Office in Delhi has established itself across Indian sub continent, Middle East Asia and China with the vision and acumen of its directors.

Green Ray had successfully established its footprint in India and abroad having offices in business city of Dubai and Shanghai. Since 2004 the company has entered into diverse industries ranging from Pharma, Education, FMCG Cosmetics and Garments.

To view the photograph, please click on the link given below:

Mr. Mir Shahiruddin, Managing Director, Green Ray Group at the launch of MUSHKY along with Brand Ambassador Irfan Pathan

 
For News Release background on MUSHKY click here
 
Media Contact Details
Meenakshi Jha, Litmus Integrated, +91 9911601919
Ajit Parmar, Litmus Integrated, +91 9999604266
 
KEYWORDS: Business/ Finance:Business Services, Media & Entertainment, Textiles;General:Consumer interest, Fashion, Lifestyle
 
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