Friday, May 11, 2007 02:35 PM IST (09:05 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Construction, Information technology, Real estate, Retailers
99acres.com Introduces a Projects Based Search
India’s No.1 Real Estate Portal has Introduced Property Search for Buyers Based on Real Estate Projects Across the Country
New Delhi, Delhi, India,
Friday, May 11, 2007
-- (Business Wire India)
99acres.com, India’s No.1 real estate portal has introduced a new way of searching for real estate projects called ‘New Projects’. This new segment will feature projects advertised by real estate developers and promoters, which will serve as a new tool for buyers to search properties on 99acres.com. Initially this segment will cover residential projects and moving forward it will be extended to commercial projects.
According to Ms. Deepali Singh, Business Head, 99acres.com, “The objective behind creating the ‘New Projects’ segment is to provide an innovative tool for displaying properties of real estate developers which is more interactive. The ‘New Projects’ segment is designed to cater to the market requirements by classifying the projects based on cities, thus giving high branding and high visibility to the advertiser.” She further added “We are the first real estate portal in the country to offer property search based on new projects.”
‘New Projects’ is a very well thought out product feature that will give a higher level of branding and visibility to an advertiser as compared to a normal property listing on the site. The ‘New Projects’ search results page will also be a key factor in enhancing the advertiser’s branding. The search results page will display the logo, a snap shot of the project, a small introduction and the price for each project advertised. Only 12 projects will be displayed on the search results page, making it free of clutter and giving equal importance to each project displayed on the page.
By clicking on a real estate project, a user will land on to a personalised micro site of the project created by the 99acres.com team. The micro site will include a detailed description of the project, contact details of the developer, a photo of the project, a button to display properties posted against this project and an enquiry form. There will also be links to display specifications, salient features, layout plans, floor plans and location map.
To search for new projects on 99acres.com log on to http://www.99acres.com. On the homepage you can either choose ‘new projects’ from the ’Property Type’ dropdown menu or select the ‘New Projects’ check box, followed by selecting the city from where you want to search for a property. Clicking on the ‘More’ link in the ‘Featured Gallery’ would lead the user to view all projects in that particular city.
Some of the developers already listed in the New Projects section are:
Delhi/NCR- Parsvnath Exotica, VXL Eastern Homes, Amrapali Grand, Avantika Extension, The Forest Faridabad;
Mumbai- Royal Park Ambernath, Vighnaharta Enclave, Mahindra Eminente, Lakhani’s Galaxy, Marathon Nexgen Innova;
Bangalore- Sayijayini Saikingsdale Banaswadi, Gopalan Enterprises Jewel, Gopalan Enterprises Grandeur, Classic Elmwood Golden Projects, Royal Legend;
Kolkata- Bengal DCL Malancha, G.M. Group Meena Residency, Akshara Gold Chennai- VGN Group Mugappair, Sree Foundations OMR IT Corridor, Balchandra builders Medavakkam, Vasavi Builders Perungudi, Citilights Blessings;
Hyderabad- Prime County Shamshabad, Sreemitra Townships Puravidha, Metro Heights, Oxygen City, NRI’s Center City, Aliens Space Station, Ashoka A-LA-Maison;
Pune- Empire Estate, Vasant Vastu, Siddh Chintan, Parkstreet, Culture Crest;
Jaipur- Royal Greens, Mahima Group Iris.
The team of 99acres.com continuously strives to provide best of class services to its users, be it buyers, sellers or the people advertising properties through 99acres.com. The ‘New Projects’ segment is a yet another attempt by the 99acres team to provide refined services to enhance the onsite user experience. 99acres.com has created many such products and features that have helped to make online property buying, selling and renting a much easier venture for people from all walks of life by offering better and differentiated products & services from our competitors.
99acres.com was launched in August ’05 by Info Edge India Ltd. Since then it has been the fastest growing property portal of India with a growth rate of 400%. It receives Indian and NRI traffic of 50,000 a day that can access over 2 lakhs listings on site, making it the leader in the real estate listings category.
99acres.com is an internet portal dedicated to meet every aspect of the consumer’s needs in the real estate industry. It is a forum where buyers, sellers and brokers can exchange information, quickly, effectively and inexpensively. At 99acres, you can also advertise a property, search for a property, browse through properties, build your own property micro site, and visit other Indian and international websites.
For more information or to buy, sell or rent property in India, Please log to http://www.99acres.com
For press backgrounder on 99acres.com click here
Media contact details
Sampark Public Relations Pvt. Ltd.,
Sampark Public Relations Pvt. Ltd.
KEYWORDS: CONSUMER, MARKETING, CONSTRUCTION, IT, REAL ESTATE, RETAIL