Partner with us for Press release distribution and get best in class service, guaranteed postings on tier 1 media and maximum reach

High-Touch Spectacles Now Made Virus Free by ZEISS DuraVision AntiVirus Platinum UV

  • Thursday, June 10, 2021 2:00PM IST (8:30AM GMT)
New Delhi, Delhi, India:  #StrongerTogether #StrongerTomorrow

In a virtual event telecast on Optician India Facebook Live by Global Leader in Vision, Zeiss showcased innovations to support Eye Care Practitioners with relevant products for their customers in this new normal. The notable launch was of ZEISS DuraVision AntiVirus Platinum UV.

“The global COVID-19 pandemic has drastically influenced our awareness of viruses and their consequences. We’re more focused on the presence of germs and how they spread than we’ve ever been before,” said Madhur Gupta, MD SMAVS & Editor Optician India.

He further added, “With this increased awareness, you may have heard of the term “high-touch items”. These include things we touch on a regular basis that can impact our general hygiene.” Spectacle lenses are high-touch items that can potentially have viruses and bacteria on the surface. To answer this problem, ZEISS has designed an antimicrobial coating called ZEISS DuraVision AntiVirus Platinum UV which kills 99,9% of viruses and bacteria1.
1 ZEISS DuraVision AntiVirus Platinum UV coating kills 99.9% of viruses and bacteria on spectacle lens surfaces. Source: Tested by ISO 21702:2019(E) for enveloped viruses and tested by ISO 22196:2011(E) for Gram-negative and Gram-positive bacteria. Efficacy proven after 24 hours as defined by ISO standards.

About Optician India Magazine

Optician India is a quarterly magazine focusing on matters related to eye care and eyewear. The Magazine aims to curate content that is unique and available through both traditional print and now digital formats. In the last year or so the digital magazine has catapulted the readership of the magazine to the top spot in this segment in India.

In the forthcoming issue to be released on 1st of July 2021, the Magazine has made tie-ups with Known Experts for Columns Like The Luxe Looks with Mr Amman Anup Kumar of R Kumar Opticians, Eye Contact with Nilesh Thite on Contact Lenses, Optical Cafe by Angelica Pagnelli, Tech Corner by Jagannath N, Eyetools by Dr Frank Eperjesi besides contributions from Prof Monica Chaudhry and OB Malope, etc.
Facebook: https://www.facebook.com/opticianmagazine
Twitter: https://twitter.com/OpticianIndia
Instagram: https://www.instagram.com/opticianindia
Telegram: https://t.me/opticianindia
YouTube: https://www.youtube.com/opticianindia

Submit your press release

Copyright © 2021 Business Wire India. All Rights Reserved.